Brand kit
Everything you need to make content for Party Rips.
Logo
Use the logo as supplied. Never redraw or retype it.
Primary logo
On the brand background
The default
Inverse
One color, on the opposite background
On the brand color
One color, on primary
Mark & app icon
Logo mark
367 × 512 px
App icon
1024 × 1024 px
Clear space
Keep a quarter of the logo's height clear on every side
Nothing else (text, edges, other logos) inside that margin.
Minimum size
24 px tall on screen, at the smallest
Below that, use the mark or app icon instead.
Do & don't
Colors
Read live from the site's theme. Click any value to copy it.
Typography
The faces and sizes the site uses.
Headings
…
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 $&?!
Hero headline and section titles · weight 900
Body
…
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 $&?!
Paragraphs, UI labels and buttons · weight 400
Hero headline
Headings · 900 · 76 / 64 / 44 px · …
Your next grail is waiting.
Section title
Headings · 900 · 30 / 24 px
The Party Promise
Body
Body · 400 · 16 / 15 px
Open premium mystery packs for rare cards, luxury goods, and tech. Keep your prize and we ship it, or cash it back instantly.
Small
Body · 600 · 14 px
Rip packs for Pokémon, Sports, and One Piece cards.
Voice & copy
Confident, short and specific. Copy any line as written.
Tagline
Your next grail is waiting.
Short description
Open premium mystery packs for rare cards, luxury goods, and tech. Keep your prize and we ship it, or cash it back instantly.
Site title
Party Rips | Your Next Grail Is Waiting
Promise
The Party Promise
Call to action
Claim My Free Pack
Key messages
- Rip packs for Pokémon, Sports, and One Piece cards.
- Open premium mystery packs for rare cards, luxury goods, and tech.
- Keep your prize and we ship it, or cash it back instantly.
Do
- Keep it short. One idea per line.
- Lead with the prize, then the price.
- Say “rip” or “open”.
- Prizes are real: shipped to you, or cashed back instantly.
Don't
- Gambling language: “bet”, “wager”, “jackpot”, “odds in your favor”.
- Promising profit, returns or a sure win.
- Implying a partnership or endorsement we haven't agreed.
- Targeting anyone under 18.
UI elements
Live components from the site, for matching buttons and cards.
Primary button
CTA gradient, white label, glow · pill, 56 px tall
Neutral button
CTA neutral fill and label · pill
Pack tile
Pack card on a stand lit in the price color
Section header
Icon tile and title in a section accent
Imagery
Hero and marketing art. Use it whole; don't crop out or recolor products.
Downloads
Every file in the kit, full size.
DownloadWordmark, full color
PNG · 1000 × 204 px · For dark backgrounds
DownloadWordmark, white
PNG · 1000 × 204 px
DownloadWordmark, black
PNG · 1000 × 204 px
DownloadLogo mark
PNG · 367 × 512 px · The party cat
DownloadApp icon
PNG · 1024 × 1024 px
DownloadFavicon
PNG · 512 × 512 px
DownloadSocial share image
PNG · 1200 × 630 px
DownloadHero art
PNG · 2262 × 1896 px · Transparent background
Questions? support@partyrips.com
Party Rips and the Party Rips logo are trademarks of Party Rips, Inc. Don't imply partnership or endorsement without permission.